Amelia Jane Rutherford is a British model and actress who has built a remarkable career spanning mainstream and alternative fashion modeling, along with notable film and television appearances.
Known professionally under multiple stage names including Ariel Anderssen and Joceline Brooke-Hamilton, she represents a unique success story in the entertainment and fashion industries.
Table of Contents
Quick Facts About Amelia Jane Rutherford
| Category | Details |
|---|---|
| Professional Names | Amelia Jane Rutherford, Ariel Anderssen, Joceline Brooke-Hamilton |
| Profession | Model, Actress, Content Creator, Director |
| Nationality | British |
| Origin | Sussex, England, United Kingdom |
| Active Years | 2008 – Present (18+ years) |
| Known For | Fashion modeling, London Fashion Week, Film appearances |
| Career Focus | Mainstream fashion, Alternative modeling, Independent content creation |
| Notable Works | The Dossier (2015), Kelling Brae (2011), Restrained Elegance |
| Social Media | Active on Twitter, Professional portfolios on multiple platforms |
Who is Amelia Jane Rutherford?
Amelia Jane Rutherford is a versatile British model and actress who has successfully navigated both mainstream and alternative fashion industries throughout her extensive career.
Born and raised in Sussex, England, she has established herself as an independent model without agency representation, giving her unique control over her professional trajectory and personal brand.
What distinguishes Rutherford in the modeling world is her transparent approach to working under multiple professional names.
She openly uses Joceline Brooke-Hamilton for mainstream fashion work and acting roles, Ariel Anderssen for alternative and fetish modeling, and Amelia Jane Rutherford as another stage persona.
This openness about her various professional identities demonstrates her confidence and professionalism in an industry where many choose to keep such work compartmentalized.
Her career spans multiple continents, having worked on shoots and projects across the United States, Kenya, Fiji, India, and extensively throughout Europe.
This international exposure has helped establish her reputation as a reliable and sought-after professional model capable of adapting to diverse creative visions and cultural contexts.
Rutherford’s background includes formal dance training, which she leveraged early in her modeling career.
Her physicality and movement skills have been particular assets in fashion photography and runway work, though she experienced a knee injury approximately four years into her mainstream career that required her to adjust her professional focus temporarily.
Amelia Jane Rutherford Age and Early Life
The exact birth date and age of Amelia Jane Rutherford have not been publicly confirmed by the actress herself.
While various genealogy databases reference an “Amelia Jane Rutherford” born in 1869, these records refer to a different historical figure and are unrelated to the contemporary model and actress.
Based on her career timeline, professional appearances, and available information, Rutherford is estimated to be in her 30s to early 40s as of 2026.
She began her professional modeling career in the late 2000s, with documented work dating back to 2008, suggesting she entered the industry as a young adult.
Rutherford was raised in Sussex, a county in South East England known for its coastal towns and historic countryside. Her early life in this region provided a traditional British upbringing, though specific details about her family background, education, and formative years remain private.
She has mentioned in interviews that she values naturism and appeared frequently in H&E Naturist magazine, indicating a progressive and body-positive philosophy that may have roots in her upbringing.
Her dance background played a significant role in her early career development. Professional dance training requires discipline, body awareness, and performance skills—all attributes that translated effectively into modeling work.
This foundation gave her advantages in posing, movement, and understanding how to work with photographers and creative directors.
The decision to pursue modeling independently, without traditional agency representation, suggests an entrepreneurial spirit and confidence in her abilities that likely developed during her formative years.
This path requires self-motivation, business acumen, and strong networking skills, indicating she possessed these qualities from an early stage in her career.
Professional Career and Achievements
Amelia Jane Rutherford’s professional career demonstrates remarkable versatility and business savvy.
Unlike many models who rely on agencies for bookings and career management, she has built a successful independent career that spans multiple sectors of the fashion and entertainment industries.
Modeling Career
Rutherford’s modeling career encompasses both mainstream fashion and alternative/fetish modeling, with notable success in both arenas.
Her mainstream work includes participation in London Fashion Week, one of the “Big Four” fashion weeks alongside New York, Milan, and Paris.
Walking in London Fashion Week represents a significant achievement, as only established and in-demand models receive these opportunities.
Her work in mainstream fashion includes editorial shoots for various publications, commercial work for clothing brands, and runway modeling.
As Joceline Brooke-Hamilton, she has worked with photographers and fashion houses across Europe and internationally. Her height and distinctive features have made her particularly sought after for knitwear, hosiery, and high-fashion editorial work.
In the alternative fashion space, Rutherford has become one of the most recognized figures in fetish modeling under her Ariel Anderssen persona.
She has worked extensively with latex couture designers, including Dawnamatrix, and has been featured in numerous fashion editorials that blur the lines between mainstream and alternative aesthetics.
Her work helped contribute to the growing acceptance and “mainstreaming” of fetish fashion elements in contemporary design.
Her modeling portfolio demonstrates exceptional range—from high-fashion runway work to bondage modeling, from naturist publications to mainstream commercial campaigns.
This versatility has allowed her to maintain steady work across multiple markets, insulating her career from the typical fluctuations that affect models who work in only one niche.
International work has been a consistent feature of her modeling career. She has traveled extensively for shoots, with documented projects in Kenya, Fiji, India, and multiple locations across the United States and Europe.
In a 2017 interview, she expressed her view that traveling for work is “quite wonderful and exciting,” reflecting an adventurous approach to her profession.
Acting Career
Beyond modeling, Rutherford has developed a respectable acting career with credits spanning film, television, and web series.
Her IMDb profile lists numerous acting credits under both her Joceline Brooke-Hamilton and Ariel Anderssen names, demonstrating the crossover between her modeling and acting work.
Her notable film credits include “The Dossier” (2015), where she played Sarah Devereaux, and “Kelling Brae” (2011), in which she portrayed Amy Marchant.
Both roles were credited under her Joceline Brooke-Hamilton name, indicating these were mainstream acting projects separate from her alternative modeling work.
Television and web series work has been extensive, with appearances in series such as “Restrained Elegance” (2009-2023), where she played a guard across 15 episodes, “Chimera Bondage” (2008-2018) with 74 episodes, and numerous other productions.
The longevity of some of these series—spanning more than a decade—demonstrates her reliability and appeal as a performer.
Rutherford has also worked behind the camera, directing and producing content for her own studio, Ask Ariel Studio, where she creates custom fetish videos.
This venture into content creation and direction shows business acumen and creative ambition beyond performance. Running her own production operation requires understanding of filming, editing, marketing, and customer service—skills she has clearly developed over her career.
Additionally, she has worked as a casting associate, credited in the film “London Wall,” showing her industry connections and understanding of the casting process from both sides of the camera.
This diverse experience across different roles in entertainment production demonstrates a comprehensive understanding of the industry.
Her acting work continues with several projects in various stages of production as of 2024-2025, including “Slaughter Allie” (pre-production), “Passing” (post-production), and “Lady of the Lake” (filming), where she’s credited as Rhea under her Joceline Brooke-Hamilton name.
Amelia Jane Rutherford Net Worth 2026
The net worth of Amelia Jane Rutherford has not been publicly disclosed or verified by reliable financial sources.
As an independent model and actress without agency representation, her income comes from multiple revenue streams that are difficult to quantify from public information alone.
Estimated Net Worth Range: $500,000 – $2,000,000 USD (unverified estimate)
This estimation is based on her 18+ year career, international work, and multiple income sources, but should be considered speculative as no official financial information is publicly available.
Income Sources
| Revenue Stream | Description |
|---|---|
| Modeling Fees | International fashion shoots, runway shows, editorial work |
| Acting Compensation | Film roles, TV series appearances, web series |
| Content Creation | Custom video production through Ask Ariel Studio |
| Licensing & Royalties | Image licensing, ongoing residuals from filmed content |
| Brand Partnerships | Collaborations with fashion brands and designers |
| Subscription Platforms | Potential income from fan subscription services |
Independent models of Rutherford’s experience and international profile typically command rates between $500-$3,000 per day for modeling work, with premium assignments paying significantly more.
Fashion Week runway appearances can pay $1,000-$5,000 or more depending on the designer and model’s profile.
Her content creation business through Ask Ariel Studio likely represents a significant portion of her income. Custom content creation allows for higher profit margins compared to traditional modeling, as the creator controls production costs and pricing.
Successful content creators in this niche can generate substantial annual income, particularly with an established reputation and international fan base.
Acting residuals from her television and web series work provide ongoing passive income. With 74 episodes of “Chimera Bondage” and numerous other series credits, these residuals could represent a steady supplementary income stream.
It’s important to note that Rutherford has mentioned in interviews that she hired a personal assistant for the first time due to the volume of her bookings and business management needs, suggesting her career generates sufficient income to support additional staff.
Personal Life and Relationships
Amelia Jane Rutherford maintains a relatively private personal life despite her public career. She has not publicly confirmed details about romantic relationships, marital status, or whether she has children.
This privacy is particularly notable given her openness about her professional work across different modeling genres.
Relationship Status (2026): Not publicly confirmed
Known Personal Details:
- Self-identified naturist who has appeared in H&E Naturist magazine
- Based primarily in the United Kingdom
- Travels extensively for work internationally
- Maintains professional boundaries between public career and private life
- Values independence and entrepreneurial career management
In interviews, Rutherford has been candid about her professional philosophy and work approach, but maintains discretion regarding her personal relationships.
This boundary between professional openness and personal privacy is a deliberate choice that many public figures adopt to maintain normalcy in their private lives.
She has discussed living with a knee injury that affected her mainstream modeling work about four years after she began her career.
This injury required her to adjust her approach to certain types of modeling, particularly work that relied heavily on her dance background and physical movement.
She noted in a 2017 interview that “a lot of vanilla people think the fetish work would be harder on my body but actually the mainstream stuff is because in those shoots people want to use my dance background.”
Rutherford has spoken about her naturist philosophy and body-positive approach to her work. She appears comfortable with her body and choices, demonstrating a self-confidence that translates into her professional work.
This philosophy aligns with her decision to work openly under multiple names without attempting to hide the various aspects of her career.
Social Media and Current Projects
Amelia Jane Rutherford maintains an active online presence across multiple platforms under her various professional names.
Her social media strategy reflects her multi-faceted career, with different platforms serving different audiences and professional purposes.
Social Media Presence
| Platform | Username/Name | Content Focus |
|---|---|---|
| @ArielAnderssen | Professional updates, industry news, personal thoughts | |
| Purpleport | Joceline Portfolio | Professional modeling portfolio, photographer collaborations |
| IMDb | Ariel Anderssen / Joceline Brooke-Hamilton | Acting credits, filmography |
| Official Website | joceline.co.uk | Professional bookings, portfolio, contact information |
| Ask Ariel Studio | askarielstudio.com | Custom content store, video productions |
Her Twitter presence as @ArielAnderssen serves as her primary social media platform for engaging with fans and industry professionals.
She shares updates about shoots, travel, and professional opportunities while maintaining appropriate personal boundaries.
Current Projects (2024-2026)
As of 2026, Rutherford continues active work across modeling and acting:
In Production/Post-Production:
- “Lady of the Lake” (Short film) – Playing Rhea, currently filming
- “Passing” (Short film) – Playing Sophie, in post-production
- “Slaughter Allie” (Short film) – Role as Human Bondage, pre-production
Ongoing Modeling Work:
- Continued appearances in web series including “Dixie’s Damsels” (2024)
- International fashion shoots and editorial work
- Custom content production through her studio
Recent Accomplishments:
- Successfully maintained 18+ year career as independent model
- Expanded into content creation and direction
- Built sustainable business model across multiple revenue streams
- Continued international bookings across multiple continents
Her ability to remain professionally active across multiple decades in the modeling industry—where careers often peak early and decline rapidly—demonstrates exceptional business skills and adaptability.
The transition into content creation and production represents strategic career planning that creates long-term sustainability beyond traditional modeling work.
Frequently Asked Questions (FAQs)
What is Amelia Jane Rutherford’s real name?
Amelia Jane Rutherford is a professional stage name used by British model and actress Joceline Brooke-Hamilton. She works under multiple professional names including Ariel Anderssen for alternative modeling work and Joceline Brooke-Hamilton for mainstream fashion and acting roles. All three names represent the same person and are used openly depending on the type of project and target audience.
How old is Amelia Jane Rutherford?
The exact age and birth date of Amelia Jane Rutherford have not been publicly confirmed. Based on her career timeline beginning in 2008 and professional appearances, she is estimated to be in her 30s to early 40s as of 2026. She maintains privacy regarding specific biographical details including her exact birth year.
Is Amelia Jane Rutherford married?
Amelia Jane Rutherford has not publicly disclosed her marital status or relationship details. She maintains privacy regarding her personal life and romantic relationships, focusing public attention on her professional work as a model and actress. No verified information about her marriage, partnerships, or family life is available.
Where is Amelia Jane Rutherford from?
Amelia Jane Rutherford is originally from Sussex, England, in the United Kingdom. Sussex is a county in South East England known for its coastal towns, historic countryside, and proximity to London. While she was raised in Sussex, her career requires extensive international travel, and she has worked across Europe, North America, Africa, and Asia.
What is Amelia Jane Rutherford’s height?
While exact measurements have not been officially published, Amelia Jane Rutherford is notably tall with distinctively long legs, which has been a defining characteristic in her modeling career. In interviews, she has mentioned that her height sometimes makes it challenging to find latex clothing “off the peg” and has discussed being sought after specifically for hosiery and knitwear modeling due to her physique.
Does Amelia Jane Rutherford have an agent?
No, Amelia Jane Rutherford works as an independent model without traditional agency representation. She has stated that working independently means she doesn’t have to attend castings with people who haven’t already decided to book her, which she considers an advantage. This independent approach gives her complete control over her bookings, rates, and the types of projects she accepts.
What movies has Amelia Jane Rutherford appeared in?
Amelia Jane Rutherford’s notable film credits include “The Dossier” (2015) where she played Sarah Devereaux, and “Kelling Brae” (2011) as Amy Marchant, both credited under her Joceline Brooke-Hamilton name. She has numerous television and web series credits spanning 2008 to present, including “Restrained Elegance,” “Chimera Bondage,” “Hunters Lair,” and many others, with well over 100 total screen appearances across her career.
Has Amelia Jane Rutherford walked in Fashion Week?
Yes, Amelia Jane Rutherford has participated in London Fashion Week, one of the most prestigious fashion events globally. Walking in London Fashion Week represents a significant achievement in mainstream modeling. She has also worked with numerous fashion designers and appeared in editorial spreads for various fashion publications throughout her career.
What is Ask Ariel Studio?
Ask Ariel Studio is Amelia Jane Rutherford’s custom content creation business where she produces and directs specialized videos. This venture represents her transition from purely performance-based work into content creation, production, and direction. The studio allows her to have creative control over productions while building a sustainable business model independent of traditional modeling bookings.
Why does Amelia Jane Rutherford use multiple names?
Amelia Jane Rutherford uses multiple professional stage names—including Ariel Anderssen and Joceline Brooke-Hamilton—to distinguish between different types of professional work. She uses Joceline Brooke-Hamilton for mainstream fashion and acting, Ariel Anderssen for alternative modeling, and Amelia Jane Rutherford as another professional identity. She is open about using these names and has stated it helps clients understand what type of work they’re booking her for.
Conclusion
Amelia Jane Rutherford stands as a testament to successful independent career management in the competitive modeling and entertainment industries.
Working under multiple professional names including Ariel Anderssen and Joceline Brooke-Hamilton, she has built an 18+ year career spanning mainstream fashion, alternative modeling, acting, and content creation.
Her journey from Sussex-born model to internationally recognized fashion and entertainment professional demonstrates exceptional business acumen, adaptability, and professionalism.
By choosing independence over traditional agency representation, she has maintained complete control over her career trajectory while building multiple revenue streams that provide long-term sustainability.
What makes Rutherford particularly notable is her transparency about working across different modeling genres and her refusal to compartmentalize or hide any aspect of her professional life.
This authenticity, combined with undeniable talent and work ethic, has earned her respect across multiple sectors of the fashion and entertainment industries.
As of 2026, Amelia Jane Rutherford continues active work in modeling, acting, and content creation with several film projects in various stages of production.
Her evolution from performer to producer and director suggests a career that will continue to adapt and thrive regardless of the changing landscape of fashion and entertainment.
For aspiring models and independent creative professionals, her career offers a roadmap for building sustainable success outside traditional industry structures.
